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Luke Wroblewski

Chief Design Officer and Cofounder of Bagcheck

Entrepreneur in Residence at Benchmark Capital

Speaker and Author at LukeW Ideation & Design, Silicon Valley CA USA

Luke WroblewskiAn internationally recognized digital product design leader who has designed or contributed to software more than 700 million people use worldwide, Luke is currently Chief Design Officer for the newly launched startup Bagcheck. He is also an Entrepreneur in Residence (EIR) at Benchmark Capital and speaker and author at LukeW Ideation & Design. Before embarking on his entrepreneurial career, he was Chief Design Architect (VP) at Yahoo!, where he was responsible for product alignment and forward-looking, integrated customer experiences on the Web, mobile, and TV. Formerly Lead User Interface Designer on the platform team at eBay, Luke led the strategic design of new consumer products and internal tools and processes. He got his start at the University of Illinois, where he taught graduate interface design courses and worked as a Senior Interface Designer at the National Center for Supercomputing Applications, birthplace of NCSA Mosaic. Luke is the author of two popular design books: Web Form Design: Filling in the Blanks and Site-Seeing: A Visual Approach to Web Usability, as well many articles about digital product strategy and design. He is a top-rated speaker at conferences and companies around the world and a cofounder and former Board member of the Interaction Design Association (IxDA).

Column on UXmatters: Communication Design—Musings from the merger of medium & message

Read Luke’s Webzine/blog, Functioning Form.