Creating inspiring user experiences has been Brady’s focus for the last twenty years. Brady draws on his past experience as an artist, visual designer, Web developer, and UX architect to lead Boston Interactive’s design team in creating thoughtful, simple, and delightful user experiences. To ensure success from both the user and business perspectives, Brady believes in applying techniques for collaboration—as well as a method for simplification—to every project. Brady is a graduate of the University of Michigan where he earned his degree in Fine Arts with a concentration in illustration, design, and sculpture.