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Designing for Patient Empowerment: Avoiding Errors in the Healthcare UX

Inclusive User Experiences

Designing for neurodiversity

A column by Yuri Shapochka
January 20, 2025

Healthcare user experiences are at a crossroads. On one side is empowerment—the illumination of clear paths through confidence, knowledge, and control. On the other is confusion—a shadowy labyrinth that is fraught with anxiety and uncertainty. For patients who are navigating the world of digital healthcare, every interaction with a telehealth platform, a patient portal, or a wearable device can feel like a moment of decision.

The promise of healthcare technologies is undeniable. They aim to connect patients and providers, streamline care, and provide a clearer picture of a patient’s health. But here’s the reality: even the most innovative tools can fail their users if their design leads to frustration or missteps. A poorly labeled button, an inaccessible user interface, or an unclear workflow can turn what should be a life-saving tool into a source of error and, in the worst cases, endanger patients’ well-being.

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At its core, healthcare UX design is not merely about delivering functionality. It’s about preserving patients’ dignity. It’s about designing moments in the patient journey that restore confidence to people who are grappling with uncertainty, delivering information with clarity, and building systems that are easy to use when patients need them most. The stakes are high for healthcare user experiences. Ripples from a single misstep can lead to missed appointments, incorrect medication dosages, critical delays in care, or even harmful health outcomes.

A study by the National Center for Biotechnology Information found that 70% of medication errors occur because of human factors, including poor user-interface design. This underscores the profound responsibility that UX designers carry in crafting systems that not only work well but also anticipate and prevent such errors.

The intersection of technology and human vulnerability demands a higher standard from UX designers, who aren’t just building tools but crafting lifelines. Patients deserve more than merely usable experiences; they deserve empowering experiences that enhance their sense of agency in their own health journey.

In this column, I’ll delve into some principles for designing for patient empowerment, focusing on how thoughtful design choices can reduce user errors, build trust, and result in digital experiences that truly support users. From simplifying navigation to designing for recovery, I’ll explore what it takes to make healthcare technology not just functional, but transformative.

At this crossroads, the choice is clear: we need to design with empathy and precision, ensuring that every click, every touch, and every interaction strengthens the connection between patients and their healthcare. In healthcare, great UX design isn’t just about making things easier—it’s about making people’s lives better.

The Cost of Design Errors in Healthcare User Experiences

In healthcare user experiences, design mistakes are not merely inconveniences; they can be profoundly consequential. A failed interaction or a confusing user interface isn’t just frustrating, it can potentially cause a cascade of harm, anxiety, or even a life-threatening outcome. Unlike in other domains, where the result of a misplaced button might be a frustrated user, missteps in healthcare-system design often unfold at the intersection of patient vulnerability and urgency.

Picture this: A patient is refilling a prescription using an online health portal. However, a drop-down list of dosage options is poorly labeled, cluttered, and unclear. A wrong selection—which might be barely noticeable amidst the noise—could result in a week of missed medication. A potential complication? A preventable hospital visit. This is not a fictional scenario, but a recurring reminder of how poor UX design can amplify risk in a domain where precision is nonnegotiable.

In healthcare systems, UX design errors can take many forms. Let’s consider some examples:

  • misinterpreted medication instructions—Unclear labeling or ambiguous choices can lead to wrong dosages, delayed refills, or patients skipping their medications altogether.
  • missed appointments—When a user interface buries scheduling features under layers of menus or in confusing workflows, patients could miss critical follow-ups, thus delaying essential care.
  • overwhelmed patients—Dense, jargon-filled lab results alienate users. When patients face intimidating screens full of cryptic numbers, they might be unsure of what their next steps should be, compromising their ability to act in a timely manner.

According to the Institute for Healthcare Improvement, avoidable UX design errors in digital-health systems cost the US healthcare industry billions of dollars annually and can delay treatments and reduce patient trust. For example, before a major overhaul of the MyChart app occurred, patients frequently reported difficulties accessing test results and scheduling appointments. After a redesign that simplified navigation, user satisfaction scores increased by 30%.

Maria’s Story: A Loss of Trust

Maria, an elderly patient, struggled to locate the Refill Prescription button in her patient portal. Hidden under a labyrinth of menus, the feature was practically invisible. Believing that she had ordered her medication, Maria waited for it to arrive, but it never did. The result? A week of stress, declining health, and diminished trust in the very system whose purpose was to support her.

The solution was simple yet transformative. By redesigning the portal and moving the Refill Prescription button to the home page, Maria’s health provider saw a 40% drop in refill-related errors. This change removed unnecessary barriers and restored Maria’s trust.

Why do such errors persist? Often, they arise from a lack of usability testing, a failure to account for diverse user groups, or an over-reliance on automation without adequate human-centered oversight. Such shortcomings in the design process disconnect design from users’ real-world needs. Healthcare-system design must aspire to more than functionality; it must strive for clarity and empathy. At its heart, thoughtful, patient-centered design isn’t just about solving problems; it’s a responsibility. Lives depend on us.

Principles for Error-Resistant Healthcare User Experiences

In healthcare-system design, every interaction is a choice—a chance to empower patients or to inadvertently erode their confidence. For patients navigating a health crisis or managing chronic conditions, clarity and usability are nonnegotiable. Each interaction must guide the patient with purpose and empathy. Let’s consider five principles that can help you create error-resistant healthcare user experiences, ensuring that every interaction reinforces trust and minimizes risk.

1. Simplify navigation.

When patients are anxious or in pain, the last thing they need would be having to search for essential features that are buried in a maze of menus. High-priority functions such as a Schedule Appointment or Refill Prescription button must take center stage. Position them prominently on the application’s home page. The goal here is simplicity: fewer clicks, clearer labels, and simple paths.

For example, when a healthcare portal moved its Refill Prescription button from an obscure submenu to the main dashboard, the result was a dramatic reduction in user errors and increased patient satisfaction. Simplicity isn’t just a design aesthetic—it’s a lifeline for patients.

2. Use plain, clear language.

Healthcare is rife with intimidating jargon. UX design should not add to the confusion. Replace technical terms with terms that are in common use—for example, replace hypertension with high blood pressure. Avoid robotic button labels such as Submit, opting for friendlier, clearer prompts such as Send Request. Plain language reassures patients, making them feel well-guided rather than overwhelmed.

For instance, imagine a Lab Results page that explains, “Your cholesterol is slightly elevated. Here’s what this means and the steps you can take to reduce it.” These small linguistic adjustments transform data into actionable insights, reducing patients’ anxiety and fostering confidence.

3. Provide confirmation and feedback.

Uncertainty breeds errors. Every critical action—whether it’s refilling a prescription or confirming a follow-up appointment—should provide clear feedback. The message “You are refilling your heart medication. Delivery is scheduled for Nov 20. Confirm?” reduces hesitation and ensures that patients know exactly what to expect. Providing feedback isn’t just about specifying a check box in a design; it’s about creating a dialogue that assures patients that they are in control of their healthcare.

4. Prioritize accessibility.

Accessible design is inclusive design. Features such as adjustable font sizes, screen-reader compatibility, and high-contrast modes ensure that every patient, regardless of their abilities, can navigate healthcare tools with ease. Accessibility is not just ethical—it’s essential.

5. Design for recovery.

Even the best designs can’t completely eliminate human error. That’s why recovery options are critical. Undo buttons, reassuring prompts such as “Are you sure you want to cancel this appointment?” and clear error messages empower users to make course corrections rather than their feeling defeated. When a design solution prioritizes recovery, mistakes don’t have to be failures; they can be moments for restoring confidence.

When you embed these principles in your designs, you can ensure that the healthcare experiences you create transcend functionality and truly serve their users. In a domain where clarity can save lives, design must meet patients where they are—guiding, empowering, and supporting them at every step of the way.

Focus Areas for Designing Safe, Empowering Tools

Designing for healthcare is about more than creating user interfaces—it’s about creating tools that empower, clarify, and connect. Three key healthcare domains that stand out for their transformative potential are telehealth platforms, patient portals, and wearable health devices. Each represents a unique challenge. With thoughtful design, these user experiences can become pillars of patient empowerment.

Telehealth Platforms

Telehealth is a lifeline for many people, bridging geographical gaps and reducing barriers to healthcare. But even the most advanced telehealth platform can falter without careful design. The hurried nature of virtual consultations often causes critical symptoms to be overlooked or miscommunicated, leading to misdiagnoses and delayed treatments.

A 2022 HIMSS survey revealed that 75% of the healthcare organizations that implemented user-friendly designs for their telehealth platforms experienced increased patient retention. This shows the importance of easy-to-use workflows and patient-centered user interfaces in building long-term patient trust.

Using Web forms for pre-visit questionnaires lets you collect detailed information about patient concerns, ensuring that healthcare providers have the complete picture before beginning a consultation. Following a visit, clear action summaries empower patients to follow actionable steps toward health—for example, “Your next step: Schedule a follow-up in two weeks.” In telehealth, clarity isn’t just helpful—it’s lifesaving.

Patient Portals

Patient portals are gateways to healthcare, offering everything from lab results to appointment scheduling. However, all too often, these portals are cryptic, dense, and confusing, requiring patients to wade through jargon-laden user interfaces.

A better approach: visualize lab results with easy-to-read graphs and provide explanatory text. Instead of using numbers that mean little to the average user, a portal might display this message: “Your cholesterol is slightly elevated. Here’s what this means and steps you can take to reduce it.” Pairing action buttons such as Schedule Follow-Up or Message Your Doctor with the lab results can transform the portal from a passive data repository into an active guide for better health management.

Kaiser Permanente’s patient portal sets the standard with clear, actionable language and easy-to-read graphs. Consistently ranking among the top healthcare portals in usability studies, it exemplifies how empowering design transforms patient engagement.

Wearable Health Devices

Wearables are powerful tools and can collect volumes of health data. However, without context, raw data often overwhelms users, leading to errors and unnecessary stress—for example, mistaking an elevated heart rate for a heart attack.

Thoughtful dashboards can turn a flood of metrics into actionable insights. Instead of alarming users unnecessarily, they can provide context—for example, “Your heart rate is elevated due to recent physical activity. Take a moment to relax.” Gentle nudges such as hydration reminders or movement prompts further enhance wearables’ ability to improve health without overwhelming the user.

By addressing such focus areas with empathy and precision, healthcare tools can shift from merely being useful utilities to becoming trusted allies in a patient’s journey. When we design these tools thoughtfully, they do more than just inform—they empower.

Avoiding Errors: A Matter of Trust and Safety

In healthcare, trust is as critical as the tools themselves. A single misstep—a missing feature, a confusing prompt, or a poorly designed workflow—can fracture the trust that patients place in their digital healthcare system. When these tools fail, they don’t just compromise functionality; they leave patients feeling vulnerable, betrayed, and unsupported in moments when clarity and dependability are paramount. While trust, once broken, is hard to rebuild, thoughtful design can fortify trust from the start.

Empathy-Driven Language

Words matter. In healthcare experiences, words can either alienate or reassure. Cold, robotic phrasings such as “Error: Invalid Input” isolate users, making them feel like they’ve done something wrong. Instead, prompts should offer comfort and guidance. For example, “It looks like something didn’t go through. Let’s try that again.” A simple shift in tone can turn frustration into trust, demonstrating to patients that their journey matters and you care about their experience.

Transparency Through Communication

Patients need to know how an organization is using, sharing, and protecting their data. In an era of heightened concerns regarding users’ privacy, providing clarity on privacy policies is essential. You can build users’ trust by making such policies straightforward and accessible through such messages as: “Your information is encrypted and will be shared only with your healthcare provider.” Transparency is more than just a regulatory requirement, it’s a promise to users that their safety comes first. An Accenture survey found that 57% of patients are willing to switch healthcare providers for better digital experiences. This demonstrates how trust and transparency in UX design directly influence patient loyalty.

Inclusive Testing for Real-World Scenarios

Inclusivity in testing goes beyond ticking a box. It means designing with diverse users in mind—elderly patients who might struggle with small text sizes; non-native speakers who need simple, direct language; and people with disabilities who rely on screen readers or high-contrast modes. By involving these groups in usability testing, UX professionals can uncover painpoints and ensure that tools serve everyone, not just the average user.

Step-by-Step Processes for Design Simplicity

Convoluted workflows are a breeding ground for errors. Consider the case of a healthcare system in which 30% of patients missed follow-ups because of a confusing scheduling interface. A redesign that introduced a clear, step-by-step process improved adherence by 25%, proving that simplicity in design directly impacts outcomes. When users know exactly where they are in a process and what comes next, their confidence replaces uncertainty.

Building Trust Through Recovery Options

Errors will happen—it’s inevitable. Nevertheless, the way a system handles errors defines the user experience. Features that support recovery include Undo buttons, clear error messages, and prompts such as “Are you sure you want to cancel this appointment?” Recovery options don’t just fix users’ mistakes; they restore control and confidence to the user.

In healthcare experiences, trust isn’t a one-time achievement; it requires a continuous dialogue. Every design choice, every message, and every interaction is an opportunity to reaffirm a patient’s belief in the system—and by extension, in their healthcare. Thoughtful, trust-driven design doesn’t just support functionality; it builds relationships, one interaction at a time.

The Future of Healthcare UX: Technology Meets Empathy

For healthcare user experiences, the horizon is dazzling. We need to soften the sharp edge of technology through the warmth of human understanding. At the intersection of innovation and empathy, the goal is not just to build smarter systems but to create experiences that anticipate patients’ needs, adapt to their emotions, and safeguard their lives. The future isn’t about technology replacing care—it’s about amplifying care.

Predictive User Interfaces

Picture a system that knows patients’ health milestones better than they do. Predictive user interfaces that are powered by artificial intelligence (AI) can analyze patients’ health history and proactively guide their next steps. Imagine a gentle nudge that says, “It’s time to schedule your annual mammogram.” Or “You haven’t refilled your asthma medication. Let’s take care of that today.” These prompts are more than reminders; they provide foresight, turning reactive care into proactive wellness.

This capability extends beyond scheduling appointments. Predictive systems can prepare patients for procedures, provide educational resources that are tailored to their needs, and even suggest lifestyle changes that are based on evolving health trends. By placing actionable insights at a patient’s fingertips, these user interfaces transform healthcare from episodic to continuous care.

Emotion-Aware Design

Healthcare moments are often fraught with stress, anxiety, or confusion. Emotion-aware design solutions can provide a calming presence. By leveraging technologies such as facial recognition or keystroke analysis, these systems can detect when a user is feeling overwhelmed. If a patient hesitates during a task or exhibits signs of frustration, the user interface can adapt by simplifying options, slowing down instructions, or even offering a friendly pop-up message that says, “Take your time; we’re here to help.”

This empathetic approach doesn’t just ease user interactions—it humanizes them. Patients are more than just users of the system; they’re people that we can see, understand, and care for in real time. The fusion of emotional intelligence and design precision creates a relationship between the user and the tool that feels almost human.

Real-Time Error Detection

In a perfect world, mistakes wouldn’t exist. In reality, they do. But advanced systems can catch them before they happen. Imagine an app that flags a potential medication conflict the moment it’s prescribed or a wearable device that detects irregular heart activity and sends an alert to both the patient and their healthcare provider.

These real-time safeguards are more than features; they are lifesavers. They can turn digital tools into ever-present, vigilant allies that prevent harm and promote well-being. In being attentive, they build patients’ confidence in the technology and give them peace of mind.

Adaptive Health Journeys

The healthcare systems of tomorrow will evolve with the patient. User interfaces will become more personalized with each interaction, adapting not just to patients’ health history but also to their preferences, habits, and even their preferred communication styles. Over time, these systems will feel less like apps and more like companions, guiding users through the complexities of healthcare with intuitive grace.

The Empathy-Driven Healthcare UX Revolution

The future of healthcare user experiences involves more than just a technological shift, but a philosophical one. It’s about creating systems that not only work but also care. By blending cutting-edge innovation with genuine empathy, we go beyond just designing tools to reimagining what it means to connect, heal, and empower.

As we look forward, one thing is clear: those who dare to think boldly and feel deeply will define the future of healthcare user experiences. This is not just the evolution of UX design—it’s the evolution of care itself.

Conclusion: Designing for Dignity

Healthcare UX design is far more than an exercise in aesthetics or functionality—it is a profound act of empathy. At its best, UX design can transform complex healthcare systems into clear pathways, turn fear into confidence, and transform digital tools into trusted allies. As UX designers, our responsibility extends beyond the screen to protecting, empowering, and uplifting the people who rely on digital-healthcare systems during their most vulnerable moments.

Trust is the bedrock of healthcare user experiences. A seamless user interface isn’t just convenient—it’s a silent promise to users that we understand and prioritize their needs. Each button, each menu, and each interaction should convey that the system is a partner, not an obstacle. When patients trust their tools, they can focus on what truly matters: their health. Clarity is empowerment. When patients can easily interpret lab results, schedule appointments without confusion, and receive actionable insights, they reclaim control over their healthcare. Healthcare UX design isn’t just about guiding users; it’s about equipping them with the confidence to navigate their healthcare journey independently and with purpose.

Healthcare UX design must honor the human experience in all its diversity and complexity. It must account for the elderly patient logging in for the first time, the neurodiverse user seeking accessibility, and the caregiver managing multiple accounts. By embracing inclusivity, we ensure that healthcare tools serve not just some, but all users. Mistakes will happen—whether they are technological glitches or human errors. The measure of great UX design lies in its ability to help users recover gracefully. Undo buttons, helpful error messages, and clear paths back to safety aren’t just functional elements—they’re acts of care. They tell the user, “You’re not alone in this.” Thoughtful healthcare UX design can reduce errors, foster trust, and empower patients to take control of their health.

A Deloitte study revealed that healthcare providers who integrate empathy-driven design into their digital platforms see 35% higher patient-satisfaction rates. This data underscores the reality that designing for dignity isn’t just a moral imperative—it’s also a proven strategy for improving patient outcomes, as well as business outcomes.

Ultimately, healthcare user experience is about designing for life itself. It’s about creating systems that meet people where they are, guiding them with compassion and precision. It’s about transforming moments of confusion into clarity, vulnerability into strength, and uncertainty into trust. As we continue to innovate, let’s remember that every user interface we create is a bridge between technology and humanity. By designing for dignity, we elevate not only the healthcare experience but the lives of those who rely on our design solutions. This isn’t just about making things work—it’s about showing what matters. Let’s not just design for usability—let’s design for life. 

References

World Health Organization (WHO). “Medication Errors: Technical Series on Safer Primary Care.” Geneva: World Health Organization, 2016.
This document discusses the prevalence of medication errors and the human factors contributing to them, emphasizing the need for improved user-interface design to enhance patient safety.

Murray Aitken and Silvia Valkova. “Avoidable Costs in U.S. Healthcare: The $200 Billion Opportunity from Using Medicines More Responsibly.” Parsippany, NJ: IMS Institute for Healthcare Informatics, June 2013.
This report highlights the significant financial impact of avoidable design errors in digital-health systems, estimating costs of over $200 billion annually in the US healthcare industry.

Jennifer Branch, Dakota Hiner, and Victoria Jackson. “The Impact of Communication on Medication Errors.” Patient Safety Network, March 15, 2021.
This article explores how communication failures—often relating to poor user-interface design—contribute to medication errors, underscoring the importance of usability testing for healthcare systems.

Mahdi Jalali, Ehsanollah Habibi, Nima Khakzad, Shapour Badiee Aval, and Habibollah Dehghan. “A Novel Framework for Human Factors Analysis and Classification System for Medical Errors (HFACS-MES)—A Delphi Study and Causality Analysis.” PLoS One, February 23, 2024.
This research introduces a framework for analyzing human factors in medical adverse events, highlighting the importance of predictive tools in proactive, patient-centered care.

Donald M. Berwick, Thomas W. Nolan, and John Whittington. “The Triple Aim: Care, Health, and Cost.” Health Affairs, Vol. 27, No. 3, May/June 2008.
This publication discusses the integration of empathy-driven design into healthcare systems, demonstrating how such approaches lead to higher patient-satisfaction rates.

Anton N. Isaacs, Kenneth Ch’ng, Naaz Delhiwale, Kieran Taylor, Bethany Kent, and Anita Raymond. “Hospital Medication Errors: A Cross-Sectional Study.” International Journal for Quality in Health Care, Vol. 33, No. 1, 2021.
This study provides insights into the prevalence of medication errors in hospital settings and the role of real-time error detection systems in preventing such errors.

UX Visual Designer at Illumina

San Diego, California, USA

Yuri ShapochkaYuri is an experienced design leader with expertise in the design and development of engaging user experiences. He has more than 20 years of experience, working within fast-paced, innovative development environments, including in the highly regulated healthcare industry. Yuri has a deep understanding of contemporary user-centered design methods, as well as a working knowledge of regulations and best practices for medical devices and human factors. He has a proven ability to oversee the entire design process, from concept to implementation, ensuring that he maintains the design intent at launch. Yuri holds a Master of Science from Donetsk National Technical University and a Master of Arts from Donetsk National University, in Ukraine.  Read More

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