Community: Professional Development

A portfolio review is a review of your body of work as a UX designer and a demonstration of your presentation skills and your ability to identify what is important to your audience. The process starts with preparing your work artifacts and planning what to say and how to say it—long before the portfolio review ever happens. This article details my process when preparing to present my own portfolio and what I look for in job candidates during such reviews.

Question 1: What is the problem the design is trying to solve?

When you’re discussing a design during a portfolio review or an interview, the first thing many interviewers look for is whether the problem you’re trying to solve is well defined. But candidates often present business goals as the problem—such as This project was a reskin—or personal goals—such as This was a class assignment. Or they completely skip over the problem and go right to the solution. Every good design starts with a clear vision of the problem you’re solving, so any discussion of a project should start with a clear problem statement. If you do not clearly articulate the problem, your audience won’t be able understand the purpose of the design, and they won’t be confident in your abilities as a UX designer. Read More

Human beings are drawn to stories, which help us make sense of our world by letting us share others’ experiences as though they were our own. We feel characters’ struggles as they navigate difficult challenges and rejoice with them when they finally achieve their goals or share their sorrows if they do not. Stories help us learn to feel empathy—a critical trait for any UX professional.

Most importantly, stories are memorable. According to Jennifer Aaker, Professor of Marketing at the Stanford Graduate School of Business, using a story to convey information is up to “22 times more memorable than facts alone.”

Telling a story can help influence the opinions of others in ways that few other modes of communication can. The value of storytelling extends to how we present ourselves and our abilities professionally. Having participated in dozens of on-site portfolio reviews over the years—sitting on both sides of the review table—I’ve found that the most effective UX-portfolio presentations have one thing in common: the candidate told a story. Read More

There are many great articles with advice to UX designers and researchers for creating effective portfolios and resumes. In our experience, however, there is far less advice for UX professionals who are going through an interview process—an incredibly important part of any UX professional’s career. After all, that interview—and your work—will ultimately determine whether you get the job. UX interview loops are highly specialized and, as a candidate, it can be difficult to know what’s expected of you. This article is an attempt to illuminate what candidates should keep in mind when preparing for and undertaking a UX interview loop—whether you’re a recent college graduate or a new or an experienced UX professional.

As UX leaders, we’ve reviewed thousands of UX designer and researcher resumes and portfolios and conducted hundreds of interview loops. We’ve seen what tends to work and not work during UX professionals’ interviews, and we’ve seen similar processes for UX interviews at companies large and small. With this in mind, we want to share some advice to help UX candidates land the job they deserve. Read More